Growth & MarketingHigh

Content Marketing Manager

Create content strategies that drive organic traffic, thought leadership and pipeline for tech companies.

Salaire
40K - 75K EUR
Demande
High
Compétences clés
5
Mis à jour
Feb 2026

Content Marketing Manager

Content Marketing Managers are the storytellers of tech companies. They create and distribute content that attracts, educates, and converts target audiences. In 2026, the role has evolved beyond blog writing to encompass video, podcasts, social media, and AI-assisted content creation. Companies value content marketers who can tie content directly to pipeline and revenue metrics, making it a strategic role that bridges marketing and sales.

Compétences

Content Strategy
SEO
Copywriting
Analytics
Distribution

Optimisation LinkedIn

  1. 1

    Share your content strategy frameworks and results

  2. 2

    Post thought leadership content that demonstrates your writing skills

  3. 3

    Highlight traffic and pipeline metrics from content

  4. 4

    Connect with marketing leaders at target companies

  5. 5

    Build a personal brand through consistent high-quality posts

CV et Curriculum

  1. 1

    Quantify: "Content strategy drove 200% increase in organic traffic"

  2. 2

    Show content pipeline contribution (leads generated)

  3. 3

    Detail content types you excel at (blog, video, podcast, social)

  4. 4

    Include SEO metrics improvements

  5. 5

    Highlight cross-functional collaboration with sales and product

Stratégie d'Outreach

  1. 1

    Audit their content and suggest improvements

  2. 2

    Share relevant content strategy case studies

  3. 3

    Demonstrate writing quality in your outreach message itself

  4. 4

    Connect with the marketing team on LinkedIn

  5. 5

    Show understanding of their audience and content gaps

Préparation d'Entretiens

  1. 1

    Prepare a content audit of their current strategy

  2. 2

    Show understanding of content metrics beyond page views

  3. 3

    Demonstrate knowledge of SEO and distribution channels

  4. 4

    Have examples of content that drove measurable business results

Une journée en tant que Content Marketing Manager

Review content performance analytics, write and edit blog posts, plan editorial calendar, coordinate with subject matter experts, optimize existing content for SEO, manage distribution across channels, report on content pipeline metrics.

Parcours de Carrière

Content Writer
Content Marketing Manager
Senior Content Manager
Head of Content
Director of Marketing
VP of Marketing
CMO

Erreurs courantes

  • Not showing content metrics and business impact

  • Focusing only on writing without strategy

  • Ignoring SEO and distribution skills

  • Not demonstrating cross-channel experience

  • Failing to connect content to revenue and pipeline

Outils essentiels

WordPressAhrefsSemrushGoogle AnalyticsHubSpotNotionCanva

Questions fréquentes

Salaire moyen d'un/e Content Marketing Manager?

Le salaire moyen d'un/e Content Marketing Manager en Europe se situe entre 40K - 75K EUR. Cela varie selon l'expérience, la localisation et le type d'entreprise.

Compétences clés pour un/e Content Marketing Manager?

Principales compétences techniques : Content Strategy, SEO, Copywriting, Analytics, Distribution. Les soft skills comme la communication et le travail d'équipe sont tout aussi importants.

Parcours de carrière d'un/e Content Marketing Manager?

Parcours typique : Content Writer > Content Marketing Manager > Senior Content Manager > Head of Content > Director of Marketing > VP of Marketing > CMO.

Content Marketing Manager

Soumettez votre profil pour examen. J'étudie personnellement chaque candidature. Si vous êtes qualifié, je vous contacterai avec une analyse détaillée et votre plan d'optimisation personnalisé.

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