Content Marketing Manager
Create content strategies that drive organic traffic, thought leadership and pipeline for tech companies.
Content Marketing Manager
Content Marketing Managers are the storytellers of tech companies. They create and distribute content that attracts, educates, and converts target audiences. In 2026, the role has evolved beyond blog writing to encompass video, podcasts, social media, and AI-assisted content creation. Companies value content marketers who can tie content directly to pipeline and revenue metrics, making it a strategic role that bridges marketing and sales.
Fähigkeiten
LinkedIn-Optimierung
- 1
Share your content strategy frameworks and results
- 2
Post thought leadership content that demonstrates your writing skills
- 3
Highlight traffic and pipeline metrics from content
- 4
Connect with marketing leaders at target companies
- 5
Build a personal brand through consistent high-quality posts
Lebenslauf
- 1
Quantify: "Content strategy drove 200% increase in organic traffic"
- 2
Show content pipeline contribution (leads generated)
- 3
Detail content types you excel at (blog, video, podcast, social)
- 4
Include SEO metrics improvements
- 5
Highlight cross-functional collaboration with sales and product
Outreach-Strategie
- 1
Audit their content and suggest improvements
- 2
Share relevant content strategy case studies
- 3
Demonstrate writing quality in your outreach message itself
- 4
Connect with the marketing team on LinkedIn
- 5
Show understanding of their audience and content gaps
Interview-Vorbereitung
- 1
Prepare a content audit of their current strategy
- 2
Show understanding of content metrics beyond page views
- 3
Demonstrate knowledge of SEO and distribution channels
- 4
Have examples of content that drove measurable business results
Ein Tag als Content Marketing Manager
Review content performance analytics, write and edit blog posts, plan editorial calendar, coordinate with subject matter experts, optimize existing content for SEO, manage distribution across channels, report on content pipeline metrics.
Karrierepfad
Häufige Fehler
Not showing content metrics and business impact
Focusing only on writing without strategy
Ignoring SEO and distribution skills
Not demonstrating cross-channel experience
Failing to connect content to revenue and pipeline
Wichtige Tools
Häufig gestellte Fragen
Durchschnittsgehalt für eine/n Content Marketing Manager?
Das Durchschnittsgehalt für eine/n Content Marketing Manager in Europa liegt zwischen 40K - 75K EUR. Dies variiert je nach Erfahrung, Standort und Unternehmenstyp.
Kernkompetenzen für eine/n Content Marketing Manager?
Wichtigste technische Fähigkeiten: Content Strategy, SEO, Copywriting, Analytics, Distribution. Soft Skills wie Kommunikation und Teamarbeit sind ebenso wichtig.
Karrierepfad für eine/n Content Marketing Manager?
Typischer Weg: Content Writer > Content Marketing Manager > Senior Content Manager > Head of Content > Director of Marketing > VP of Marketing > CMO.
Content Marketing Manager
Reiche dein Profil zur Prüfung ein. Ich studiere jede Bewerbung persönlich. Wenn du qualifizierst, kontaktiere ich dich mit einer detaillierten Analyse und deinem personalisierten Optimierungsplan.