Content Marketing Manager
Create content strategies that drive organic traffic, thought leadership and pipeline for tech companies.
Content Marketing Manager
Content Marketing Managers are the storytellers of tech companies. They create and distribute content that attracts, educates, and converts target audiences. In 2026, the role has evolved beyond blog writing to encompass video, podcasts, social media, and AI-assisted content creation. Companies value content marketers who can tie content directly to pipeline and revenue metrics, making it a strategic role that bridges marketing and sales.
Competências
Otimização LinkedIn
- 1
Share your content strategy frameworks and results
- 2
Post thought leadership content that demonstrates your writing skills
- 3
Highlight traffic and pipeline metrics from content
- 4
Connect with marketing leaders at target companies
- 5
Build a personal brand through consistent high-quality posts
CV e Currículo
- 1
Quantify: "Content strategy drove 200% increase in organic traffic"
- 2
Show content pipeline contribution (leads generated)
- 3
Detail content types you excel at (blog, video, podcast, social)
- 4
Include SEO metrics improvements
- 5
Highlight cross-functional collaboration with sales and product
Estratégia de Outreach
- 1
Audit their content and suggest improvements
- 2
Share relevant content strategy case studies
- 3
Demonstrate writing quality in your outreach message itself
- 4
Connect with the marketing team on LinkedIn
- 5
Show understanding of their audience and content gaps
Preparação para Entrevistas
- 1
Prepare a content audit of their current strategy
- 2
Show understanding of content metrics beyond page views
- 3
Demonstrate knowledge of SEO and distribution channels
- 4
Have examples of content that drove measurable business results
Um dia como Content Marketing Manager
Review content performance analytics, write and edit blog posts, plan editorial calendar, coordinate with subject matter experts, optimize existing content for SEO, manage distribution across channels, report on content pipeline metrics.
Trajetória Profissional
Erros comuns
Not showing content metrics and business impact
Focusing only on writing without strategy
Ignoring SEO and distribution skills
Not demonstrating cross-channel experience
Failing to connect content to revenue and pipeline
Ferramentas essenciais
Perguntas frequentes
Salário médio de um/a Content Marketing Manager?
O salário médio de um/a Content Marketing Manager na Europa varia entre 40K - 75K EUR. Isso varia de acordo com experiência, localização e tipo de empresa.
Competências-chave para um/a Content Marketing Manager?
Principais competências técnicas: Content Strategy, SEO, Copywriting, Analytics, Distribution. Soft skills como comunicação e trabalho em equipe são igualmente importantes.
Trajetória profissional de um/a Content Marketing Manager?
Caminho típico: Content Writer > Content Marketing Manager > Senior Content Manager > Head of Content > Director of Marketing > VP of Marketing > CMO.
Content Marketing Manager
Envie seu perfil para revisão. Estudo pessoalmente cada aplicação. Se você qualificar, entrarei em contato com uma análise detalhada e seu plano de otimização personalizado.